Committing to specific digital tactics can be difficult for marketers. There are so many different approaches that it can be tempting to continuously swipe left in search of something better.

While there are quite a few bad matches out there, there also are some strategies and channels that are keepers. These approaches aren't perfect—some have even broken marketers' hearts in the past—but settling down with them can lead to something beautiful.

Specifically, every digital marketer who wants to improve the effectiveness and efficiency of their efforts should learn to love these seven key tactics this year:

Read the full article at MDG Advertising