Hotels and destinations need to overcome the initial shock of the Covid-19 pandemic and it's repercussions, and quickly understand the new environment within which they will need to operate. An environment with almost zero bookings, a crashed demand, increased operational costs, health & safety protocols and procedures, closed borders, different sentiments amongst people, different needs and a shortened season that will most probably become less that 80 days and mostly domestic-oriented.

July will be probably be the most important month for the Greek 2020 season. Those who choose to visit, will almost immediately start communicating their experience. Friends, relatives, co-workers will start asking if the destinations are trustworthy.

Horwath HTL Greece surveyed 1,000 people, from 12 markets, with regards to how they felt towards travelling in the current climate.

About Horwath HTL

Horwath HTL is focused one hundred percent on hospitality, tourism, and leisure consulting. Our services cover every aspect of hotel real estate investment, tourism, and leisure development. Our clients choose Horwath HTL because we have earned a reputation for impartial advice that will often mean the difference between failure and success. Each client project is unique, and they rely on us to utilize the experience we have gained throughout our 100-year history to assist them in achieving their goals. Being a global firm with 52 offices in 40 countries, we have successfully carried out over 40,000 assignments for both public and private clients. As part of the Crowe Global network, a top-ten accounting, and financial services network, Horwath HTL is the number one choice for companies and financial institutions looking to invest and develop in the industry.

For more information, please visit www.horwathhtl.com.

Stephanie Henley
Horwath